Why study an Arts course at Glasgow Caledonian University?
GCU is ideal for creative students who want to pursue a career in writing for television programmes, marketing for fashion and lifestyle brands and cross-cultural marketing for global fashion, entertainment, travel and technology companies.
- Study at GCU in Glasgow or GCU London – both close and connected to global companies.
- Fashion and Lifestyle Marketing students explore trend analysis, branding, consumer behaviour and brand marketing and can put their learning into practice with industry visits, projects and industry experience.
- Television Fiction Writing students learn how to develop their own original TV script ready to take to market with the support of scriptwriters, guest speakers from current television shows and input from the BBC and other producers and writers.
- Global Marketing students take a research project module that explores the research models and critical perspectives required for the knowledge of research design.
Find out more about your course options by selecting a course level.